Motionographer® Nerdo Relaunches with Full Studio Rebrand
Nerdo, greatest identified for animation and design, has introduced a brand new firm imaginative and prescient and inventive providing below the mantra of “Bolder. Braver. Wiser.”, pivoting away from production-only towards a full inventive service.
Nerdo says, “In at the moment’s market, the place new inventive corporations bloom every single day and the place many want to AI and new applied sciences to interchange originality and creativity, we felt the necessity to replicate on the expansion path of the corporate, asking what Nerdo’s position is inside at the moment’s market, sharing a brand new firm imaginative and prescient that may replicate the interior core of greater than 10 years of expertise.”
The three pillars of the brand new firm imaginative and prescient are inventive considering, innovation, and originality, enabled through a “simpler, extra dynamic communication path” summed up in a manifesto titled “Bolder. Braver. Wiser.”
Nerdo says, “Our providing is to boost inventive considering and design strategies, but in addition work with new abilities and applied sciences. The objective is to be a companion for shoppers, working in synergy to create revolutionary options which might be memorable, impactful, and out of the unusual.”
Based by Lorenzo Levrero, Daniele Gavatorta, and Alessandro Durando in 2009, Nerdo has created animated work for Nike, Oppo, McDonald’s, Netflix, MTV, Sky, Fila, Dolce e Gabbana and lots of others successful 12 PromaxBDA, 3 Movement Awards, a Clio Award, and lots of others.
“We wish to catalyze shoppers and individuals who see the world as we do. We wish to be a driving drive in our business and assist our clients obtain their targets in a extra genuine, brave, and definitely totally different method.”
Nerdo
The rebrand features a new web site, made in collaboration with Parco Studio and Muvobit, and an “anti-logo”, a sequence of 5 flashing colours, one for every letter, accompanied by unique sound design.
Nerdo says, “Our core values are expressed in a brand new, disruptive, option to talk the studio identification: no extra a brand, however extra a conceptual mark. We consider that in an solely digital world, our identification may be represented by a mix of sounds and colours, giving a way more incisive and cutting-edge expression of our values.”
Bolder. Braver. Wiser
Bolder – “Impactful concepts, sudden selections.”
Nerdo is recognised for its means to mix extraordinarily totally different worlds, types, or strategies by way of an revolutionary visible language. The brand new group of inventive thinkers and administrators will convey their very own particular perspective on contemporaneity, and their very own distinctive inventive languages, reminiscent of live-action and combined media.
Braver – “Elevating shoppers unafraid to journey the unexplored path.”
Nerdo permits shoppers to be unique, keep true to themselves, and ship a transparent and clear message.
Wiser – “Expertise makes you wiser.”
Nerdo is a companion greater than a supplier. By way of our depth of expertise, we discover synergy with our shoppers’ imaginative and prescient and wishes, and give you revolutionary options that change the best way they function. We convey a novel, disruptive, and anti-cliché imaginative and prescient of the inventive studio, searching for to problem expectations.
